Jonathan Lancaster

Jonathan co-founded Practice Edge and has over 20 years of experience in start-ups, growth ventures, and professional services. He understands what clients look for in professional advisors. He helps teams win high-value work and grow fees more profitably. With an MSc in Business Development and Innovation and as a certified executive coach, he combines strategic insight with hands-on experience. Jonathan works with firms to strengthen client engagement, improve commercial performance, and achieve real results.